
Turn Stalled Deals Into Revenue
Meet Mark
Your champion is ready to sign… but the CFO won’t release funds, procurement is stalling, and the board keeps asking “Why now?”
Every day a deal sits, the odds of it slipping - or stalling for good - go up.
I’m Mark Phinick and I’m the B2B deal coach that founders, sales leaders and reps bring in when they can’t afford another quarter slipping away. I don’t “train” - I join your live deal, fix the internal business case, and make sure the decision-maker says yes.
Over 40+ years, I’ve influenced $3B+ in closed revenue and helped 10 startups exit. The playbook works because it focuses where most sellers don’t:
• Champion Enablement: arming your buyer with a forwardable business case their CFO can’t ignore
• Board-Ready Proposals: written in financial and operational impact, not sales jargon
• Risk Mitigation Plans: so “do nothing” becomes the most expensive choice
• Deal Navigation: mutual action plans that survive procurement’s gantlet
• Change Management: helping champions manage the impact of change to accelerate adoption
Before/After:
A founder came to me with a $380K ARR deal stalled for 4 months. Their champion was on their side but couldn’t get budget approved. In 3 weeks, we rebuilt the proposal, quantified $1.2M/year in risk avoidance, and the CFO signed within 10 days.
Why not just rely on my Sales Leaders?
Like managers of a sports team, they’re focused on strategy, operations, and staffing. I work alongside your team - in the moment - to close immediate opportunities.
If we work together for 90 days, you’ll have:
• At least one high-value deal closed or accelerated
• Champions who can sell internally without losing control of the story
• A reusable library of CFO-grade proposals for your next deals
My clients comprise solo entrepreneurs, startup founders, small teams, and innovative reps at enterprise companies including Google, HCL and IBM.
If you’ve got 1-2 deals you can’t afford to lose, let’s get them approved and funded.
Client Testimonials
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Peter Kecskemethy, CEO of Kheiron Medical Technologies
We’re working with Mark on upgrading our sales processes. Where Mark helps the most is in translating a complicated technology into an economical outcome.
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John Livingston, CEO of Verve Industrial (A Rockwell Automation Company)
Mark has a real emphasis on improvement in performance, which is really key for a consultant.
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Tony Aurigemma, CRO of Anomali
What I love most about working with Mark is his enthusiasm and his intense desire to create great outcomes for his clients. Particularly with early stage technologies, Mark is very talented in helping clarify why and how that technology can really propel the client to what they’re trying to accomplish.
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Donna Serdula, President and Founder of Vision Board Media
Mark’s deal coaching shifted my focus to the business benefits my clients would gain, leading us to collaborate on an exact solution at a mutually agreed upon price.
Kudos for Mark